Advertising always works…if you do it the right way. You have to have something that catches the eye or ear.
The Copenhagen Zoo shouldn’t have any trouble bringing in the customers. One of their most famous billboards is just as brilliant as it is terrifying. And if you have a fear of snakes, well, you may never ride a bus again.
Back in 2009, the zoo featured their advertisements on buses, which proudly showcased a boa constrictor squeezing the life out of the bus.
That is awesome!